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David And Goliath: Underdogs, Misfits And The Art Of Battling Giants
‘’Suppose you were to total up all the wars over the past two hundred years that occurred between very large and very small countries....
Andrew Soteriou
Dec 11, 20232 min read
17 views
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If you fear change, leave it here...
''It wasn’t demanded, it wasn’t for praise, and it wasn’t for religion, it was just what you did. '' - Feargal Quinn I snapped this pic...
Andrew Soteriou
Dec 11, 20232 min read
7 views
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How To Disrupt A System That Was Built To Hold You Back...
There are going to be times when you enter a space that doesn’t welcome you with open arms. In almost every industry, people receive less...
Andrew Soteriou
Dec 11, 20232 min read
6 views
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Looking to start a business or join a startup? Follow your heart, but take your brain with you...
Looking to join a startup? Avoid buyer's remorse by asking these fundamental startup-centric questions. 40 Questions From Y Combinator to...
Andrew Soteriou
Dec 11, 20231 min read
3 views
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An antidote to microaggressions; microvalidations.
People from marginalized groups often experience subtle negative actions called microaggressions that, in aggregate, can adversely affect...
Andrew Soteriou
Dec 11, 20232 min read
20 views
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Feedback is the breakfast of champions when done correctly...
Any business owner worth their salt will tell you that feedback is a precious gift. When we don’t complain (constructively of course)...
Andrew Soteriou
Dec 11, 20231 min read
5 views
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GDP is dead. It measures the wrong stuff...
GDP is a dated measure and can mislead analysis of a nation’s debt, carbon intensity/ environmental strain, wellbeing, vitality or vigour...
Andrew Soteriou
Dec 11, 20232 min read
18 views
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A Cow Describes Business Models
Using a cow as a metaphor is a useful way to describe business models. (Said with respect of course to those who deem it Holy)...
Andrew Soteriou
Dec 11, 20232 min read
21 views
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Disrupting the leadership model to create a better future of work for all
The modern leadership gap and opportunity. This article is an interesting, thought provoking read. My thoughts: Titles don’t make a...
Andrew Soteriou
Dec 11, 20232 min read
13 views
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How reliable is AI?
How reliable is AI? Well, here’s an example of what I believe to be un-manipulated text. A mistake ‘lost in translation’. Taken from a...
Andrew Soteriou
Dec 11, 20231 min read
2 views
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Reliable data protection is vital to a functioning democracy!
Good news from the EU! Reliable data protection is vital to a functioning democracy. European Union negotiators have clinched a deal on...
Andrew Soteriou
Dec 9, 20232 min read
4 views
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Be A Hope Dealer - The Crisis Arc And The Will To Win
Alister Campbell was in his heyday arguably as polarising a figure as Trump or Farage are today. You either loved him or hated him. You...
Andrew Soteriou
Dec 5, 20233 min read
8 views
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Netflix's Chefs Table Inspires Curiosity, Embracing Tension, Life, Leadership And Grit.
If you live an incredible moment of happiness, that happiness is much much more deep and big if you share it with others - Chef Massimo...
Andrew Soteriou
Dec 5, 20235 min read
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Happy Cultures. 2018 Is The Year Kombucha Goes Mainstream And The Rise of 'Key Vitality Items'™
Confession: I used to be a Coke addict; then I found Kombucha. A true story... What is Kombucha? Over the last 12 months Kombucha, a...
Andrew Soteriou
Dec 5, 20237 min read
3 views
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The Rapidly Changing Face Of Global Retail - Snapshots From The POI Summit, Budapest, May 2018
Last week the Promotions Optimisation Institute hosted its annual summit where leaders in RGM (Revenue Growth Management), Advanced...
Andrew Soteriou
Dec 5, 20232 min read
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Harnessing Human Superpowers of Empathy & Growth Mindsets To Build Agility At Scale In The Age Of AI
“The real voyage of discovery consists not in seeking new landscapes, but in having new eyes.” ― Marcel Proust Global Forces, commercial...
Andrew Soteriou
Dec 5, 20235 min read
3 views
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Growth And The Shifting Centre Of Gravity From The Atlantic To The Indian Ocean In The Coming Years.
Modern Revenue Growth Management functions are increasingly looking to new geographies, technology, ways of working and highly optimised...
Andrew Soteriou
Dec 5, 20235 min read
10 views
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Boosting Purpose-Oriented Growth Mindset And AQ At Individual, Organisation and Societal Level
How can we help one another to become better learners, to be the best versions of ourselves each and every day? My favourite quote in...
Andrew Soteriou
Dec 5, 20231 min read
3 views
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Why Building A Thriving Team Is More Like Building An Elite Sports Team than A Family
We often speak of teams as families and whilst this is a great start, I believe that in business, we need to think a little harder about...
Andrew Soteriou
Dec 5, 20232 min read
6 views
0 comments


Seeds Of Scale; Cronuts, Lingerie & Building Customer Love
Lessons For Scaleups 'You win people over, one person at a time. It's hand-to-hand combat'' Why having 100 people who love your product...
Andrew Soteriou
Dec 5, 20233 min read
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